Certificate Course in Creative Writing

Duration: 2 months

Eligibility: Any graduate

About the Course:
This course is suitable for new writers and for those with some prior experience. The course is designed to strengthen your writing skills and understanding the writing techniques. The main emphasis is on making your own writing style through experiment, practice and constructive feedback.

Course Objectives:

  • Understand the impact of the creative all areas of business operations
  • Adopt proven techniques for effective written communication
  • Comprehend how content affects message
  • Understand the different channels of communication

Course Details

  • Introduction to creative writing
  • Creative Writing Process
  • Creative Briefing
  • Usage of Vocabulary
  • Priority setting
  • Clarity of thought and brevity expression / presentation
  • Copywriting in different operations / services of organizations
  • Delivering content in different formats

Prerequisites for the Course

      • Good Communication Skills
      • Adequate understanding on Advertisements / Corporate Film making
      • Flair in English Writing

Training Methodology

We use the most dynamic and live workshop mode of teaching. We encourage students to keenly engage in understanding concepts through hands-on, small-group and individual assignments and explorations, using real-time examples for content development scenarios. This method enables us to make learners explore and master concepts in a more effective manner. It helps us to create an equal participation environment in which the learner is more likely to be involved and motivated. This style essentially creates learning experiences that guide, direct, and facilitate the acquisition of new knowledge by the learners.

We engage learners in regular real-time exercises almost on daily basis to make learn various minutiae aspects of content development.

Our trainers have rich domain expertise in training and team management and content development for various prestigious international projects and organizations from diverse business verticals.

We encourage learners to undergo compulsory project at the end of the course to give them more effective exposure. This approach rightly helps them in applying concepts in real-time projects.

We provide learner with complete support to learn concept in real-time manner with all needed guidance and motivation.

We adopt production style of teaching to engage students in instantaneous and innovative learn-by-practical method. This can enrich the understanding levels of learners with more meaningful and practical approach. We assign time-bound group assignments and encourage them to learn the complex intricacies of content writing competency.

We provide placement assistance to get prospective careers in creative / business / technical content development in diverse business verticals.

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